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5. Investment strategyThe China Municipal Government attaches great importance to the development of Internet industry and has issued a series of policies and measures to support the development of Internet enterprises. These policies and measures include tax incentives, financial support and talent introduction, which provide a good environment for the development of Internet enterprises. However, with the adjustment of regulatory policies, the Internet industry has also faced certain challenges. But in the long run, the adjustment of regulatory policies will contribute to the standardized development and healthy operation of the industry.In the future, Internet players will focus on three major directions: cultivating the first interval (volume efficiency), ambushing the second curve (expanding business) and finding incremental markets (expanding overseas). Combined with the three major tracks of Internet realization, an echelon of Internet steady state has been formed, and BTP (Byte, Tencent, Pinduoduo) will be in a relatively steady state pattern for a relatively long period of time.

With the government's increasing support for the digital economy, Chinese Internet companies are expected to play a greater role in the digital economy. In addition, with the promotion of international cooperation projects such as the "Belt and Road", Chinese Internet companies are also expected to achieve broader development space by expanding overseas markets.3. Changes in policy and market environmentIn the era of video internet, the traffic pattern has stabilized, and the "borderless" extension can finally be realized in commercial realization. Most of the traditional Internet giants are gradually being shot to death on the beach, because under the steady state of traffic competition, video Internet players have enough time to calmly build a commercial realization superstructure. In this process, the front waves of the internet have a poor sense of body, but the back waves have more opportunities.

This paper will deeply discuss the future development of China's Internet industry and the investment value of China's Internet ETF(SH513050).China Internet ETF(SH513050) is the only fund that tracks the China Internet 50 Index, and its investment value cannot be ignored. The fund is dominated by industry leaders such as Tencent, Ali, Meituan and Pinduoduo. The strong strength and good performance of these enterprises provide strong support for the stable return of the fund.From Baidu to Ali, JD.COM and Meituan, these traditional Internet giants are facing a steady pattern of traffic competition. Especially the rise of Tik Tok, with its huge traffic advantage, makes e-commerce business either increase traffic or increase efficiency. Traditional e-commerce platforms such as Ali and JD.COM can only respond to Pinduoduo's attack with maximum efficiency while countering Tik Tok's attack. While Tencent, Byte and Pinduoduo have gradually formed a BTP (Byte, Tencent and Pinduoduo) echelon in this steady-state pattern.